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Title
Researcher
Guide
University
Year
Subject
Department
Language
Place
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University
University of Mumbai, Mumbai [1]
Subject
Commerce [1]
Consumer psychology [1]
Credit cards [1]
Marketing [1]
Language
English [1]
Year
1989 [1]
Researcher
Sarma, E J [1]
Guide
Dani, L M [1]
Place
Mumbai [1]
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Consumer response to marketing of bank credit card service: astudy of certain segments
Researcher:
S
a
r
m
a
,
E
J
Guide:
D
a
n
i
,
L
M
University:
University of Mumbai
Language:
E
n
g
l
i
s
h
