| 1 | Creativity in advertising impact on communication effect and consumer purchase behaviour | |
| Researcher: | Paul, Jojo | |
| Guide: | Kunnanatt, James Thomas | |
| University: | Mahatma Gandhi University | |
| Language: | English | |
| Shodhganga | ||
| 2 | ||
| Researcher: | Zachariah, Surfkha Rachel | |
| Guide: | Kunnanatt, James Thomas | |
| University: | Mahatma Gandhi University | |
| Language: | English | |
| Shodhganga | ||