| 1 | Communication effect of emotional advertisements of consumers durables on consumers | |
| Researcher: | Mukhopadhyay, Malini | |
| Guide: | Saha, Suvasis | |
| University: | University of Calcutta | |
| Language: | English | |
| 2 | Communication effect of emotional advertisements of consumer durable on consumers | |
| Researcher: | Mukhopadhyay, Malini | |
| Guide: | n.d. | |
| University: | University of Calcutta | |
| Language: | English | |
| Shodhganga | ||