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1

Effectiveness of visual media advertisement in building brand equality and buying motive on fast moving consumer goods and consumer durables

Researcher:Kartha, Madhusoodanan N.V.
Guide:Suresh V.N.
University:Mahatma Gandhi University, Kottayam
Language:English
2

Effectiveness of visual media advertisement in building brand equity and buying motive on fast moving consumer goods and consumer durables

Researcher:Kartha, Madhusoodanan N.V.
Guide:Suresh, V.N.
University:Mahatma Gandhi University, Kottayam
Language:English