1 | ||
Researcher: | Sharma, Kapil | |
Guide: | Chawla | |
University: | Punjabi University | |
Language: | English | |
Shodhganga | ||
2 | A critical analysis of consumer attitudinal change vis-avis T.V. advertisements | |
Researcher: | Mander, Inderpreet | |
Guide: | Mann, Gurmeet Singh | |
University: | Punjabi University | |
Language: | English | |
3 | Cognitive effects of advertising on consumer buying process: a study of non-durable products | |
Researcher: | Singh, Navninderjit | |
Guide: | Singla, B B | |
University: | Punjabi University | |
Language: | English | |
Shodhganga |